milk_shake medium hold hair spray gives hold and keeps hair styles in place with a natural, flexible hold. Leaves hair voluminous and shiny without unwanted residue and without weighing the hair down. A new formula, with a UV filter and quinoa proteins, protects the hair fiber from the sun and environmental pollution, which can cause color fading. Quinoa proteins help to maintain color within the hair fiber, helping to preserve hair color over time and enhancing the hairs shine, for a healthy, vibrant result.